Introducing Comscore Game Metrix
Proposal for a New Person-Centric Measure
The State of Online Media, Marketing and Advertising by the Numbers
Magid Abraham, Comscore CEO and Co-Founder, delivers his Keynote at OMMA Global NY: "The State of Online Media, Marketing and Advertising by the Numbers". Get an objective look at where we are and whe...
Should We Really be Optimizing for Clicks?
The Click Remains Irrelevant: 'Natural Born Clickers′ Return
The Comscore Data Passport - Second Half 2009
From emerging markets to converging media, Comscore is the one global source of digital market intelligence that truly measures the digital world. Our data passport offers a brief glimpse into the vas...
Comscore Case Study: Federal Trade Commission
Video + Search: How Online Search Can Drive Innovation in the Online Video...
Comscore Case Study: Medline Plus - National Library of Medicine, NIH
Comscore Case Study: The U.S. Postal Service
Going Beyond TV on the Web: Finding the Untapped Advertising Opportunities...
Creative Advertising Insights from Comscore Ad Metrix
Cross-Screen Synergy: Show me the (TV) money
Wired: Connecting to the Mobile Marketing Revolution
The Importance of Getting Beyond Big in Online Video
Start Digging! Search Data is a Hidden Goldmine for Online Publishers
Introducing MMX 360: The Next Generation of Audience Measurement
Wireless Consumer Segmentation Analysis