State of Digital UK 2023
The local television landscape has undergone an incredible amount of change over the last few years from the way local TV is produced right through the impact of the pandemic on audience behaviour. Along with these challenges have come some new opportunities to move the industry forward into the next chapter.
The Local TV Talks podcast series from Comscore unpacks the insights from industry leaders in conversation with our CEO Jon Carpenter.
In our latest episode of Local TV Talks – NBCUniversal's Chief Revenue Officer and President of Local Sales Frank Comerford joins Comscore’s CEO Jon Carpenter live at the NAB Show 2023 to double click into audience behavior and the importance of local to the ad and media ecosystems. Read more
The Age of Advanced Audiences
Comscore TV Local provides local television measurement that accurately represents local audiences’ unique viewing behaviors.
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