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Consumers Comparison Shop Using a Variety of Channels

Comscore recently released the results of a study on U.S. consumer buy down behavior in the aftermath of the most recent economic recession. One of the questions in the 2011 survey sought to find how...

Tablets Show Promise for Making Online Purchases

Respondents to a June 2011 survey painted a very promising picture for both mobile and tablet devices when asked about future intent to make online purchases via connected devices. Nearly 50 percent...