More Insights

Consumers Flock to Sports & Outdoor Website Categories

Consumer Trends Highlight a Positive Shift for Several Travel Categories

Consumer Trends in Online Retail Continue to Shift During the Coronavirus P...

With yet another month of social distancing behind us, we took another look at the performance of online retail during the coronavirus pandemic. Following up on a prior blog, where we focused on the C...

Travel Categories Continue to Highlight Major Downturn During Pandemic

Using Alternative Data Sources to Complement Traditional Industry Metrics b...

Retail Categories Continue to Highlight Major Shifts during Pandemic

The retail sector has been widely discussed in the news lately, with store closures for well-known brands, furloughed employees, and stock prices dropping upwards of 75 percent from their February 202...

Comscore Sees Shifting Category Trends for Digital Audiences Amid Pandemic

Coronavirus pandemic and online behavioural shifts

Digital Commerce Outlook: What Does $133 Billion in Holiday Spending Mean f...

Smart Buzz: A UK and US comparison of the CES halo effect on consumer elect...

The (Almost) $8 Billion Day: Cyber Monday Sets Another Digital Commerce Rec...

Lift Off: Brand Research in the Cross-Platform Age

Programmatic Playbook: Demographic Segments

State of Retail

Beyond the Headlines: Unpacking Common Narratives in Media and Advertising

Online Holiday Retail Shopping Moves Beyond the Big Two – But Cyber Monday...

Holiday 2018: Digital Commerce Trends to Watch for This Season

It’s Official: Retail Spending Is Shifting Earlier in the Holiday Season