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Planes, Trains, and Automobiles: Are Consumers Traveling Again for Good?

IAB State of Data Town Hall: Measurement

App Tracking Transparency and the Future of App Measurement

This whitepaper explores what the future for mobile app measurement looks like for content publishers and advertisers, as these players navigate privacy changes including iOS14.5 and Apple’s App Track...

Comscore and LiveRamp Partner For Reliable TV Information

INTERACT Virtual Summit: The Strategy behind Telemundo's Exploration on Con...

Coronavirus coverage captures casual and diverse viewers

The coronavirus pandemic is an unprecedented event for most Americans, generating widespread interest on a local, national, and global scale. We examine the impacts of coronavirus on TV viewership by...

Connecting with Your Audience during COVID-19

Coronavirus pandemic and online behavioural shifts

Media Consumption during the Coronavirus Pandemic

Why cross-platform measurement is crucial to success

How local agencies and stations use advanced audiences to drive impact

Why scale is crucial for reliable local market measurement

The Future of CTV Advertising Panel

"Measuring Television in the Programmatic Age" – Comscore in the Journal of...

Advanced TV Targeting Early In A Mega Trend

Understanding Parents Online

Millennials going mobile

Solving for X: The Power of Combined TV and Digital