AI Intelligence Report
AI has rewritten the rules of consumer interaction and brands must now adapt their strategies to meet customer needs in this new and evolving environment. Read more
Consumer Goods: Movers & Shakers in the Digital Landscape, 2025
2026 New Year's Guide
2025 State of Streaming
How Local Sports Fuel the Heartbeat of Fandom
2025 Luxury Segment Guide
2025 Sports Fanatics Guide
Whether you need ready-to-activate audiences or quick-turn customs, Proximic by Comscore helps you reach the impactful sports audiences during peak sports seasons.
5 Surprising Audiences Watching the Big Game
Political TV Ad Exposure Targeting
Un-Identifying the Future of Advertising
In New York City last week, Marketing leaders converged at AdExchanger’s Programmatic I/O to discuss the most pressing topics facing the programmatic advertising industry today.
Spooky Stats: Halloween Costume Shopping Trends
Programmatic Decoded: What is Contextual Targeting? How has it evolved and...
Game On! How to Unlock the Potential of Fall Sports Viewership
Why you need a hybrid targeting strategy