2024 State of Gaming Report
Presidential debates are a big-ticket viewing event, and as the election in November draws near, the stakes have only grown. Given the change on the Democratic ticket from President... Read more
Football Audience Playbook
Will Gen Z Turn Out to Vote in 2024?
2024 State of Privacy in Advertising
Fast Facts: ‘Demure’, the keyword taking social media by storm
In our Privacy Era: Why Chrome's Cookie Decision Won't Halt Privacy Progress
2024 State of Gen Z and the Future of Advertising
Omicron's Effect on the Movie Industry
The Present and Future of Movies in Cinemas and on Streaming
Movie Theaters Hope Blockbusters Propel Comeback
Paul Dergarabedian, Comscore Senior Media Analyst, joins Steve Patterson on NBC Nightly News to talk about the movie theater comeback!
The lasting impact of Meme stocks
Marvel’s ‘Spider-Man’ ‘Obliterated Expectations’ at the Box Office
Will travel’s comeback power through despite Delta variant?
Travel took a fall when COVID-19 first hit the U.S. in March 2020. It saw a comeback during spring 2021 but slowed again in summer 2021 when Delta variant cases began to rise. The year-over-year (Y/Y)...
A New Paradigm for Television and Cross-Platform Personification
Planes, Trains, and Automobiles: Are Consumers Traveling Again for Good?
Spreading Joy Throughout (& Beyond) The Pandemic with Julie Roehm
What the Recovery Looks Like in Hotels and Vacation Rentals